Sharp LC40E77U 40-Inch 1080p 120Hz LCD HDTV offers increased video performance, improvements in energy efficiency and a dazzling new design. It features Sharp’s 10-bit Superlucent Advanced Super View (ASV) panel for a dramatically bright and crisp picture with reduced haze and reflectivity. The Superlucent panel applies an ultra-smooth finish that minimizes gloss while intensifying panel brightness and contrast. It also includes Fine Motion Enhanced technology for 120 Hz Frame Rate Conversion and a special dejudder feature that helps eliminate background motion artifacts on Blu-ray movies, fast pixel response time of 4ms (milliseconds), and wide viewing angles of 176 degrees so you can view the television from virtually anywhere in the room.
Sharp’s innovative Superlucent Advanced Super View (ASV) LCD panel technology provides pure whites, deep blacks and a vivid range of color thanks to a dynamic contrast ratio up to 27,000:1 and LCD TV industry leading 4ms response time for true film-like smoothness. The new Superlucent ASV panel also applies an ultra-smooth finish that minimizes gloss, providing an excellent balance of light control that cuts down reflection from the panel. The leveled panel surface draws together external light and intensifies the panel brightness and contrast. The clear pictures reproduced on this panel takes full advantage of the details of a 1080p panel.
Optical Picture Control (OPC) is a sensor on all Sharp AQUOS LCD HDTVs that, when activated, will automatically raise or lower the brightness level of the TV to match the ambient lighting in a room. Think about how bright a TV can seem when laying in bed at night. OPC automatically adjusts its brightness level to make it easier for your eyes to adjust and be less likely to hinder the ability for someone else in the room to sleep while you watch TV. A dedicated Power Savings button allows you to set the Power Saving level that can result in decreased overall power consumption and increased backlight lifespan.
Helpful consumer’s review
I am by no means a tech wiz so I will not get into the technical aspects of the product. Our TV is connected via Satellite HD box.
The picture quality of the TV is amazing. The colors are very natural. I did not have to tweak the picture quality setting. The factory default setting was great. The menu is very intuitive. I was able to play around with color and sound setting without reading the manual.
We did not find the screen to be very reflective. It is matte finish and does not reflect light. We have two table lamps sitting diagonally to the TV. Bezel is little shiny though that is true for Sony and Samsung as well.
Sound quality is good for regular watching. We did not use the inbuilt tuner of the TV hence cannot comment on its usefulness.
In all for the price, features, and picture quality the TV is a great value for money. Sony and Samsungs with same features and comparable picture quality are at least 20-25% more expensive.
